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by Jonas Heldt


Seda (20) sorts car components all night long at Audi as a temp worker. She dreams about a permanent contract. Then she could emancipate herself from her conservative parents and buy her own Mercedes-Benz. Headhunter Eva (33) is a specialist for recruiting experts in logistics automation which will eventually make Seda's job obsolete. A minimum of 10% of all jobs at Audi in Ingolstadt will be substituted through digitalization and automation in the next years. Currently these sought-after professionals are paid top Euros. In a few years Eva wants to stop working and move to the Caribbean with her girlfriend Automotive tells a story of a generation for which work as a basis of existence is neither safe nor identity shaping. Seda and Eva might seem very different at first, but they share the same goal: personal independence and dignity through their work in the digital age.

international title: Automotive
original title: Automotive
country: Germany
year: 2020
genre: documentary
directed by: Jonas Heldt
film run: 80'
cinematography by: Pius Neumaier, Jonas Heldt, Stephan Rosche, Joe Brugger
film editing: Frank J. Müller, Miriam Märk, Jonas Heldt
music: Philip Hutter
producer: Jonas Heldt, Christoph Menardi, Torben Struck, Sabrina Kleder
production: MOTEL Film, NEOS Film GmbH & Co.KG, Edgar Reitz Filmproduktion GmbH, Hochschule für Fernsehen und Film München (HFF)
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