Analysis of the potential of your series
Understand the Potential of Your TV Series Scripts and Optimize Your Pitch!
The first analysis offer for your series projects, helping you understand their potential and target audience, and better pitch them, using our marketing data to strengthen and customize your sales pitch to commissioners of co-producing partners. Targeted slides and screenshots to be sent directly to your co-producing partners and buyers.
How do we make a Forecast on your script?
Our analysis is based on your detailed synopsis on which we use our AI tools to identify existing series similar to your project. We discuss this list with you so that you are aligned with these comparables and then we analyse all the usage insights we have collected on these comparables from our media betaseries.com (15 years of track record collecting viewing data from 3 million members in Europe). From there, we produce a document describing the main marketing characteristics of your project which help position it and sell it on the market with unmatched precision.
Content of our marketing analysis: Comparable titles and, on the basis of these comparable titles, the series’ target audience (age, gender, social category), its genre split, the commissioners to target based on offer and demand on these genres, the series’ expected performance across 1 season, your audience favorite TV series, most viewed talents with several criteria to help also on casting, financing models and tools depending on your shooting location and co-producers if any. The analysis also includes versions directly projected on the audience ofr one or two commissioners chosen together (mainly SVOD platforms and PayTVs) so that targeted selling points can be sent to them (PDF slides or chart screenshots).
How Much Does It Cost?
The marketing analysis for your series project costs only €600 (excluding tax), thanks to the BetaSeries’ partly automated treatment platform and to the co-financing from Creative Europe on this programme, designed to accompany European productions on this growing market with tools and methods adapted to their budgetary resources.
How to start together?
You only have to order on the website of our partner Cineuropa and attach a synopsis of your series projects (in English, French or Spanish, 2 pages minimum, a bible is welcome in addition), an indicative list of two comparable titles, 2 desired commissioners, and the 2 main genres you define for your series.
We will then contact you within three working days to finalize the list of the 5 comparable titles from a list of 10 which we will send you, and you will then receive our final analysis within two working days, with two more versions customized for your desired commissioners. You will therefore have a marketing pitch for your project ready in less than a week!
Who Is BetaSeries?
BetaSeries is the leading media platform for series recommendation (20 million pages per month) and the largest community of fans of series in France, with its user base growing across Europe with the development of OTT offers (9 languages available). Its mobile application, website, social media accounts and radio station allow the general public to discover their next favourite series, never miss an episode, and discuss them among fans. Our complete viewing data analysis platform brings to the media industry insights on series audiences, usages, trends, demand and a massive 360° activation channel on an engaged community of series fans. Our offer of script analysis ahead of pitching (FORECAST offer) and our panels and screeners of episodes seeking distribution or buying options (SCREENERS offer) rely on our audience data collected from our 3 million members over 15 years, whilst strictly complying with GDPR legislation.
Fee and payment conditions
The payment must be made in a single installment before the service is delivered. Declare your intention to receive the service at the following email: caruso@cineuropa.org. You will then receive a confirmation together with the information necessary for the payment and narrative elements to provide us with.
How To
Declare your intention to receive the service at the following email: caruso@cineuropa.org. You will then receive a confirmation together with the data necessary for the payment through bank transfer.
